Blockchain.com: Internal Education Video Scripts, Turning Complexity Into Clarity
- Lasharna
- May 20
- 1 min read
As Senior Product Marketer at Blockchain.com working on their Institutional product, one of the key asks in my first 90 days was to develop some internal education content. I developed a series of animated videos designed to distill the complex Institutional products into concise, digestible content for cross-functional teams. While I can’t share the full videos due to company confidentiality, I was responsible for both scripting and producing these assets end-to-end. Below are a few examples of voiceover scripts I wrote and produced for those videos, highlighting how I translate technical or abstract topics into clear, actionable takeaways that support internal alignment and enablement. These assets have been integrated into HR's onboarding LMS and are used in sales onboarding.